“When I awoke this morning and checked the stats on youtube,
I found that over 1,100 people had watched this video.”
Yesterday, I published the first of a new series of video blogs. It’s title is “Iriminage — O-Sensei Style.” The purpose of this video is to present the essential points of Morihei Ueshiba’s iriminage, one of the most sophisticated and iconic of Aikido’s techniques. The video contains a series of images from both the prewar and postwar eras that demonstrate O-Sensei’s way of executing iriminage.
The video blog itself is very short, exactly 2:08 in length. Scene changes consist of “cuts” exclusively. This type of editing technique creates a quickened pace, and allows for the inclusion of a surprising amount of information within a compressed time frame.
My thinking in producing the type of video is as follows: Our lives are busy, and we tend to consume content in small chunks. We don’t retain very much of what we read. We prefer to watch videos. The viewing of a video, with its combined visual and audio components, results in a higher retention rate in our minds compared to the written word.
The challenge for me in planning this type of production was to choose a very narrow topic, make the content easy to understand, and keep the video short and to the point. This video says, among other things, “I work for you in support of your interest in aikido. I respect that your life is filled with a cacophony of competing information inputs of which this video is merely one. If I have conveyed the idea that Morihei Ueshiba’s execution of techniques is a worthy subject of study for today’s aikidoka, then I have succeeded with this video.”
Thank you one and all!